Our client based in the retail industry are currently seeking the skills of a Senior Marketing Manager to be based in Cape Town
Main job function
Position the brands
Translate the business strategy into the marketing strategy/communications plan that supports the delivery of the BU goals
Drive the achievement of business goals and targets through compelling and engaging customer communications-inspirational content that converts to sales
Drive the execution of the integrated marketing communications plans
Manage and lead the business interface, integration into marketing and the Business Units
Budget and commercial management
People and stakeholder management
Qualifications
Relevant 4 year Diploma or Degree in retail/brand marketing/commerce/similar
Criteria
Solid (8-12 years) of retail/marketing and planning skills and experience
Demonstrated technical knowledge and awareness across all elements of marketing including all relevant digital media channels
Up to date with innovative business and marketing solutions
Ability to perform at multiple cross functional BU within the role and across Marketing
Understanding and working with GM on the understanding and interpretation of business financial figures and adherence with budget KPI’s
Experience in leading and managing complex teams
Understanding of translating a business/commercial strategy into an effective operational marketing strategy and communications plans with KPI’s
Experience in working and understanding customer data and insights
Interest and experience in Beauty, Home, customer and design advantageous
Passion for retail, fashion, product and customers
Stakeholder management and ability to communicate effectively and influence key stakeholders
Influencing and negotiating skills and impact at a senior level externally and internally
Budget management experience and customer data analytics an added advantage
Strategic and conceptual thinker
Ability to identify insights and translate strategy into plans/deliverables and a strategic implementer
Analytical skills to interpret customer data and insights, sales and then translate this into Integrated marketing plans
Big picture, thought leader and Business Partner with an enterprise view mind-set
Problem solver
Creative thinker
A Consultant will be in touch if you are shortlisted for the position. Please consider your application unsuccessful should you not have been contacted within 2 weeks. We will keep your CV on our database and contact you should you match the criteria of any other vacancies.
To apply for this job email your details to Debra@armstrongappointments.com